The Projects: Writing Content for Multiple Audiences and Formats
This article follows three employees from a fast-paced chemical manufacturer as they participated in a customized training program. The piece details the growth opportunities custom programs can create without slowing down production.
I wrote this to support the Louisville Regional Science & Engineering Fair’s annual fundraising campaign during Give for Good Louisville.
I acted as a ghostwriter for this article for the WICHE Cooperative for Educational Technologies blog, WCET Frontiers. This article highlighted the extraordinary work of two University of Louisville faculty support units at the onset of the COVID-19 pandemic.
As part of the Teaching Innovation Learning Lab launch, I wrote this piece for the campus news outlet. It raised awareness about and generated excitement for the new teaching facility.
This email automation series was designed in conjunction with the conference center Budget Template. The emails nurture new leads after they download the template. They also introduce readers to the kinds of resources they’ll receive as an email subscriber, as well the conference facility in general.
My Role: Content Strategist, Writer, and Editor
- Wrote for a variety of audiences, including business to business (B2B)
- Developed content for multiple formats – including case studies, articles, brochures, catalogs, flyers, emails, and social media
- Copy edited and provided feedback to other authors
Tell your brand story.
Whether in print or online, I can help you reach your audience with written content. Reach out to get started: